81 Marketing Prompts to Copy and Paste Into Any AI Tool

Whether you’re writing ads, planning your brand strategy, or launching a digital product, these 81 ready-to-use AI prompts will save you hours of work. Simply replace the bracketed placeholders with your specific details and paste into ChatGPT, Claude, or any AI writing tool.

1. Ad Copy Prompts

Use these prompts to write high-converting ad copy for any platform — Facebook, Google, YouTube, and more.

1. Write 5 Facebook ad headlines for [product] targeting [audience] who struggle with [pain point]. Each headline should be under 40 characters and create urgency.

2. Create 3 variations of Google ad copy for [product/service]. Include a strong CTA, highlight one key benefit, and address the main objection [objection].

3. Write a native ad script for [product] that blends into editorial content. Start with a relatable story, introduce the product naturally, and end with a soft CTA.

4. Generate 10 ad hooks for [product] using these emotional triggers: fear of missing out, social proof, curiosity, and desire for transformation.

5. Write a retargeting ad for people who visited [landing page] but didn’t buy. Acknowledge their hesitation, restate the key benefit, and offer a reason to return.

6. Create YouTube pre-roll ad copy for [product] that delivers a compelling message in the first 5 seconds before the skip button appears. Keep the full ad under 30 seconds.

7. Write a carousel ad sequence (5 cards) for [product]. Card 1: problem. Card 2–4: one benefit each. Card 5: CTA with offer.

8. Write a video sales letter script under 90 seconds for [product]. Hook, problem, solution, proof, offer, CTA.

9. Generate 3 split-test ad body copy variations for [product], each testing a different angle: (1) transformation, (2) fear of inaction, (3) social proof.

2. Brand Strategy Prompts

Build a clear, consistent, and compelling brand with these strategy prompts.

1. Define a brand voice for [company] that sells [product/service] to [audience]. Output a voice guide with 4 personality traits, do/don’t examples for each, and a sample tagline.

2. Write a brand positioning statement for [company] using this format: For [target audience] who [need/want], [brand] is the [category] that [key benefit] because [reason to believe].

3. Identify 3 competitors of [brand], then write a differentiation strategy that clearly separates [brand] from each using unique positioning.

4. Create a brand story for [company] using the hero’s journey: who they were before, the turning point, what changed, and the mission they’re now on.

5. Write brand messaging pillars for [company]. Generate 4 pillars, each with a one-line statement, 2-sentence explanation, and 3 talking points.

6. Develop a brand promise for [company] that is specific, credible, and memorable. Then write 3 ways this promise would show up in customer experience.

7. Write an ideal customer profile for [brand]. Include demographics, psychographics, biggest fears, core desires, where they spend time online, and what they say when recommending products like ours.

8. Create a brand messaging matrix for [company] with tailored messages for: cold audience, warm audience, and existing customers.

9. Audit the messaging of [brand] based on this copy: [paste copy]. Identify gaps, inconsistencies, and write 3 improvement recommendations.

3. Content Repurposing Prompts

Get more mileage out of every piece of content you create by repurposing it across multiple formats and platforms.

1. Turn this blog post into 10 tweets: [paste post]. Each tweet should stand alone, provide value, and end with a hook to the full article.

2. Convert this YouTube transcript into a LinkedIn article: [paste transcript]. Keep the core insights, restructure for written format, and add a strong intro hook.

3. Take this email newsletter and repurpose it into: (1) a short-form video script, (2) an Instagram carousel outline (5 slides), (3) a 280-character tweet. Source: [paste email]

4. Repurpose this podcast episode summary into 3 different content formats for different platforms: a Twitter thread, a LinkedIn post, and a short blog intro. Summary: [paste]

5. Extract 5 standalone social media quotes from this long-form piece. Each quote should be insightful, punchy, and require zero context to understand. Source: [paste]

6. Turn these 3 customer testimonials into a short case study story, a social proof carousel, and a bullet-point FAQ section. Testimonials: [paste]

7. Repurpose this sales page into an email nurture sequence of 3 emails: awareness, consideration, decision. Sales page: [paste]

8. Convert this how-to guide into a Reels or TikTok script (under 60 seconds), a carousel post (6 slides), and a Twitter thread. Guide: [paste]

9. Take this webinar Q&A section and turn it into a FAQ blog post, a 5-tweet educational thread, and a short explainer for a landing page. Q&A: [paste]

4. Email Sequence Prompts

Write complete email sequences for every stage of the customer journey — from welcome to win-back.

1. Write a 5-email welcome sequence for new subscribers of [brand]. Email 1: warm welcome + what to expect. Email 2: brand story. Email 3: top resource. Email 4: social proof. Email 5: soft offer.

2. Create a 3-email abandoned cart sequence for [product]. Email 1 (1hr after): reminder. Email 2 (24hrs): address top objection. Email 3 (48hrs): urgency + bonus.

3. Write a post-purchase email sequence for [product] (4 emails): thank you + what’s next, how to get results, usage tips, and a referral/review ask.

4. Create a 7-day onboarding email sequence for [SaaS/course/product]. Each email should drive one specific action and build on the previous.

5. Write a re-engagement sequence for cold subscribers who haven’t opened in 90 days. 3 emails: curiosity hook, value bomb, final goodbye with opt-out.

6. Build a flash sale email sequence for [product] over 3 days. Day 1: open cart. Day 2: urgency + objection handling. Day 3: 2 closing emails (morning + last call).

7. Write a lead nurture sequence (5 emails) for [audience] interested in [topic]. Move them from problem-aware to solution-aware to your offer.

8. Create an upsell email sequence triggered after purchase of [low-ticket product] to promote [high-ticket offer]. 3 emails over 5 days.

9. Write a webinar follow-up email sequence: 4 emails post-webinar to nurture non-buyers into buying [product]. Include replay link, recap, testimonials, and final CTA.

5. Lead Magnet Creation Prompts

Create irresistible lead magnets that grow your list with the right audience.

1. Create a lead magnet concept for [audience] struggling with [problem]. Give me 5 title options, the format (checklist/guide/template/etc.), and an outline of the content.

2. Write a complete one-page checklist lead magnet titled ‘[Title]’ for [audience]. Include 15–20 actionable items grouped into 3–4 sections.

3. Build a 3-day email mini-course on [topic] for [audience]. Write the subject lines and core teaching points for each day.

4. Create a swipe file lead magnet for [niche] with 10 fill-in-the-blank templates they can use immediately. Topic: [topic].

5. Write the copy for a lead magnet landing page for [title]. Include headline, subheadline, 5 bullet points of what they’ll get, and a CTA button.

6. Design a quiz lead magnet for [audience]. Write 7 questions, 3 answer options each, and 3 result profiles with a personalized recommendation for each.

7. Create a resource list lead magnet for [niche]. Curate 15 tools, templates, or resources with a one-line description of each and why it’s useful.

8. Write the content for a quick-win guide (3–5 pages) that helps [audience] achieve [specific result] in [timeframe]. Include intro, 5 steps, and a conclusion CTA.

9. Build an ROI calculator or self-assessment lead magnet concept for [audience]. Outline the inputs, scoring logic, and the insight/result they receive.

6. Facebook Content Creation Prompts

Grow your Facebook presence with posts that start conversations, build community, and drive traffic.

1. Write a Facebook post for [brand] that starts with a scroll-stopping first line about [topic], shares a valuable tip, and ends with a question to drive comments.

2. Create a week of Facebook content (7 posts) for [brand] in [niche]. Mix: 2 educational, 2 entertaining, 1 promotional, 1 testimonial, 1 behind-the-scenes.

3. Write a long-form Facebook post (300–500 words) in the style of a personal story that leads to the insight: [key message]. Use conversational tone and short paragraphs.

4. Create a Facebook poll + caption for [brand]. Topic: [topic]. Write the question, 4 answer options, and a 50-word caption to introduce it.

5. Write a Facebook Live outline for [topic] that lasts 20 minutes. Include a hook intro, 3 teaching points, audience engagement questions, and a CTA.

6. Generate 5 Facebook post hooks (first lines only) for [brand] that stop the scroll. Use curiosity, controversy, bold statements, surprising stats, or personal confessions.

7. Write a Facebook group welcome post for a community about [topic]. Make it warm, set expectations, explain the rules, and prompt members to introduce themselves.

8. Create a Facebook event post for [event/webinar/launch]. Include what it is, why they should care, what they’ll learn/get, and how to register.

9. Write a Facebook ad disguised as organic content for [product]. It should look like a personal recommendation, use social proof, and have a native feel with a soft CTA.

7. Sales & Offer Copy Prompts

Write sales copy that converts — from full-length sales pages to one-line checkout bumps.

1. Write a sales page for [product] targeting [audience]. Include: attention-grabbing headline, empathy-driven intro, benefit bullets, social proof section, offer breakdown, guarantee, and CTA.

2. Create a VSL (video sales letter) script for [product]. Under 10 minutes. Follow: hook, problem, agitate, solution, proof, offer, bonuses, guarantee, CTA.

3. Write the offer stack copy for [product]. List the core deliverable, 3 bonuses, total value, your price, and a reason why it’s priced lower. Make it feel like an obvious yes.

4. Write 5 objection-busting copy blocks for [product] that address: price, time, skepticism, ‘not for me’, and ‘I’ll do it later’.

5. Create a checkout page bump copy for a $[price] add-on to [main product]. Write the headline, 3-bullet value summary, and one-click CTA in under 100 words.

6. Write an order confirmation page upsell for [higher-ticket offer]. They just bought [product]. Show them the next logical step using the momentum of their purchase.

7. Create a one-time offer (OTO) script for [product] shown after opt-in. You have 5 minutes of their attention. Include scarcity, value, and a clear yes/no decision.

8. Write the copy for a pricing page with 3 tiers for [product/service]. Include tier names, what’s included at each level, who it’s for, and recommended plan badge.

9. Generate a proposal or pitch email for [service] tailored to a [business type] client. Include the problem you solve, your approach, what’s included, investment, and next step.

8. Case Study Prompts

Turn customer wins into persuasive proof that closes sales for you.

1. Write a customer case study for [client/customer] using this structure: situation, complication, solution, results. Use real or placeholder metrics and quotes. Topic: [topic].

2. Turn this customer testimonial into a full 500-word case study with context, challenges faced, how [product/service] helped, and measurable results. Testimonial: [paste]

3. Create a case study landing page for [client story]. Include headline with result, 3-section story (before/during/after), a pull quote, stats bar, and CTA.

4. Write a mini case study (150 words) formatted for a sales email insert. Focus on one specific result, one quote, and one CTA.

5. Generate 3 hypothetical case study scenarios for [product] showing different use cases for: [persona 1], [persona 2], [persona 3]. Include a before/after format.

6. Write a case study for a B2B client that focuses on ROI. Include: client background, challenge, solution implemented, timeline, and 3 specific results with numbers.

7. Create a social proof story post (case study in story format) for Instagram or LinkedIn about a customer who achieved [result] using [product/service].

8. Write the questions you would ask a customer to extract a compelling case study. Generate 15 interview questions that uncover the emotional journey and hard metrics.

9. Turn this data/result summary into a compelling case study narrative that tells a human story while backing it up with numbers. Data: [paste results or metrics]

9. Digital Product Promotion Prompts

Launch, sell, and scale your digital products with copy that builds excitement and drives conversions.

1. Write a launch announcement email for [digital product] to my existing list. Include: what it is, who it’s for, what problem it solves, launch price, and link.

2. Create a 5-post Instagram launch sequence for [digital product]. Post 1: teaser. Post 2: problem. Post 3: solution reveal. Post 4: testimonial/proof. Post 5: open cart CTA.

3. Write an affiliate email swipe copy for [digital product] that partners can send to their lists. Include subject line, 3 body variations (short/medium/long), and CTA.

4. Generate a product description for [digital product] for a marketplace listing (Gumroad, Etsy, AppSumo, etc.). Include hook, what’s inside, who it’s for, and FAQ.

5. Write a bundle promotion campaign for [product 1] + [product 2] + [product 3]. Include: the bundle name, combined value, bundle price, and a 3-email sequence.

6. Create a waitlist page for an upcoming digital product in [niche]. Include: headline, what it is (without full reveal), 3 reasons to join early, and email capture form copy.

7. Write a ‘behind the scenes’ content piece that builds anticipation for [digital product launch]. Suitable for email or long-form social post.

8. Generate a referral/affiliate program recruitment message for [digital product]. Convince existing customers to become affiliates. Include commission, tools provided, and sign-up CTA.

9. Write a post-launch recap email that re-opens the cart for [digital product] for 48 hours. Include what happened during launch, testimonials, and a final urgency CTA.

Replace every [bracketed placeholder] with your specific product, audience, or details before using. The more specific your inputs, the better the AI output.